Why SEO?

 

Search Engine Optimization (SEO) is a powerful and important way to attract more customers to your business. By optimizing your website and your content for search engines, SEO helps your site appear higher in search results, making it easier for people to find you. This increased visibility leads to more organic traffic (aka “free”), more leads, and more sales. SEO involves improving various aspects of your website, from content to technical details, to ensure it meets search engine standards. The result? Your business gets noticed by the right audience, driving growth and long-term traffic that can be measured over time.

Comprehensive SEO Audits

 

Our SEO audits include detailed recommendations based on industry-standard SEO tools such as Semrush and Ahrefs analysis, site speed, and insights from Google Search Console. We’ll ensure your sitemap is being indexed by Google and review your pages to ensure efficient crawling of your website.

 

Three Key Questions:

  1. How many pages does your website have?
  2. How many of those pages are indexed by search engines?
  3. How many of those pages drive traffic to your website?

 

These questions help us determine where to focus our SEO efforts. Too many pages can cause bots to get caught up in less important content.

Ongoing SEO Strategy

 

We offer monthly or quarterly meetings to discuss trends, updates, and specific actions to enhance your website’s performance. Our services include competitive analysis with keyword research, content marketing recommendations, and a backlink target list to help you stand out to your audience.

 

SEO covers on-page and off-page optimization, including technical details like titles, tags, and meta information. Our goal is to improve your organic search results and drive more traffic to your website.

AI and SEO

 

The emergence of AI-driven content creation tools like OpenAI’s ChatGPT and Google’s Gemini is likely to have several significant impacts on Search Engine Results Pages (SERPs) and the broader SEO landscape. We think about these things (like, a lot). In simple terms, if AI is generating only one search result relevant to your search, this may have bigger implications to optimizing SEO. If you’re curious about AI and SEO, we love talking about these new strategies, please reach out!

Ask me about Search Engine Optimization

Tell us what you need. We’ll listen.