We make digital marketing easy—so you don’t have to manage all the pieces. Today’s digital landscape is complicated, fragmented and requires an array of skills. BootstrapVT blends old school marketing with new school technology. We know all the acronyms and the underlying tech services. Marketing has changed dramatically in the past 5 years—just look at your own business. No longer can you spend money on traditional media and expect customers to find you.
BootstrapVT’s CEO and Founder is Geoff Strawbridge. Geoff has spent the last 15+ years leading Marketing, Product Management, and Operations for entrepreneurial tech companies and venture-backed digital startups. Geoff has extensive marketing experience with Health, Wellness, Travel, Fitness, and CPG brands. He brings hands-on knowledge with advertising platforms, digital marketing tools, subscription businesses, mobile app development, content management even his very own homegrown ad server (ask him about it)!
He’s managed cross-functional teams his entire career including: product, engineering/tech, marketing, editorial, customer support, ad ops, and even some sales. If you want the fancy terms this includes: product management, product development, general management, customer operations, digital marketing, social media, content marketing, sales, account management, and business development.
A native Vermonter, Bernie has spent the last decade working with some of the leading tech and e-commerce companies throughout Boston and New York before relocating back to Burlington in late 2017. Bernie’s background in graphic design and digital marketing allows her to bridge the gap between traditional marketing and modern storytelling through creative content development. Bernie joined the BootstrapVT team in 2019 to help strengthen the content strategy and project management services that we are able to offer our clients.
When she’s not tapping away at her keyboard, you can find Bernie floating in Lake Champlain with a craft beer in hand, soaking up every ounce of what it’s like to live here in the beautiful state of Vermont.
We believe in hard work and self-reliance.
We believe our team is entrepreneurial by nature and has an inexhaustible (and renewable) supply of creativity.
We believe there is innovation all around us, you just have to uncover it.
We believe the on-demand economy will continue to replace traditional full time Marketing Departments.
BootstrapVT provides consulting services for content marketing, search engine marketing, pay per click, seo, digital advertising, social media and traditional marketing operations. We save you time and money, allow you to get back to running your business. Small businesses, agencies, brands, publishers, platforms, B2C, B2B companies are all relevant for BootstrapVT’s services.