5 Best Spots To Work Remotely….In Burlington, Vermont

It's been six years since Governor Phil Scott, announced the launch of Vermont's 'Remote Worker Grant Program'. We're proud of our brave little state and we're grateful for the many folks who have made the leap and relocated to Vermont. Now, it's time to update our list...

Lessons Learned as a Marketing Intern

What I learned in my summer internship with BootstrapVT By Margie Bowen   "Why are you doing a Marketing internship?"   This is a question I have been asked many times this summer. Honestly, I had no idea what I was signing up for when I agreed to intern...

Celebrating National Bourbon Day with Runamok Maple

Seems like there is a national holiday for everything these days, but here is one we can totally get behind. June 14th is National Bourbon Day! In honor of this very special day. we are putting a twist on one of our favorite summer-time recipes from our...

Full-Stack Marketing

There are very few digital marketers who have tapped maple trees to prepare for maple sugaring season. There are even fewer marketing professionals who have gone in the fields (among 10,000 bees) and harvested their honey. In fact, I might be the only digital marketing...

Digital Marketing with Humans

It’s a paradox, actually. Digital Marketing is supposed to be all about technology, like Google AdWords and Facebook Ads, which are automated advertising platforms able to reach millions of people on any device, geo-targeted to any location with almost infinite scale. Digital marketing is supposed to be the...

Working Class Content

Part of my role with small and medium-sized businesses is to create a content marketing plan. What is content marketing, you might ask? Before I describe content marketing, let’s step back for a moment to acknowledge one fundamental truth of 2019: digital marketing has changed business forever. Consumers...

The On-Demand Economy

If you know me, I have a few well-worn expressions which capture my thoughts on finding a job. It may be cliché but you have to “follow the money” when looking for a new job. I tend to follow the venture capital (VC) firms who...

Content Marketing for Small Business

The simple truth is that marketing your business today is different than it was 5 years ago. Are you sick of hearing this statement? Well, get over it, and let me tell you why…. Two things have become almost universal with consumers: the ubiquity of Google...