Collaboration is a core philosophy of BootstrapVT – so when you choose to partner with BootstrapVT,  you can also explore my ever-growing network of marketing, creative, design and development professionals. The benefit to you is access to a database of vetted, talented subject matter experts (or in marketing jargon – SMEs) that we have collaborated with in the past. This ensures seamless communication between my Bootstrap team and the Agency Partner that is the right fit for your business!

 

The group of current Agency Partners across many specialties,  including experts in SEO/SEM, Brand Strategy, Copywriters, Data Scientists, Graphic Designers, Photographers, Videographers, Software Engineers, Web Developers and more.

We’re Here to Help

National Experience — based in Vermont

Bernie Walenty | B.Bold & Co

Bernie’s background in graphic design and experience in digital marketing allows her to bridge the gap between traditional marketing and modern storytelling through creative written and visual content development.

 

Graphic Design | Email Marketing | Content Development | Website Design

Erika McCarthy | Digital Marketing & Search Engine Marketing Expert

Erika is the founder and owner of Measurement Has Company. She has worked in Paid Search and search engine marketing (SEM) for 18+ years. Erika has industry-leading experience with Silicon Valley agencies to Vermont-based companies.

 

Her approach to digital marketing is about defining clear goals, getting unstuck from the status quo, testing new ideas, and applying data-based decision-making. Her work has helped many clients scale their DTC e-commerce business such as Runamok Maple, TableLegs.com, Vermont Woods Studios, Otter Creek Awnings and many more. 


In her free time, Erika can be found drinking Vermont craft beer, mixing craft cocktails, cooking up a storm and spending time with her husband Pete, daughter Aoife, and mutt Citra. 

Marianna Nowacki | Data-Driven Marketing Automation & Email Marketing

Marianna Nowacki is the owner and founder of Moosehead Digital.  She has 6+ years of hands-on email marketing, strategy, content and coding for data-driven businesses.  Marianna has helped many clients with segmentation, automation, customer journeys, integrations, data integrity and CRM programs.

 

Her experience with all the various customer engagement and email marketing platforms (ie. HubSpot, Iterable, Braze, Pardot, MailChimp, Klaviyo, etc) have allowed her to support both small, medium and large enterprise clients.

 

From copywriting and coding (for proper rendering across all major email clients) to logistical implementation and strategy, Marianna’s goal is to send the right message at the right time to nurture leads throughout the sales funnel and increase conversions.

Brooke Hoyt headshot

Brooke Hoyt | Operations Specialist | Virtual Assistant | Perpectual Helper

Brooke started BRAHVA in 2022 after realizing that her talented friends who were entrepreneurs needed some help with the back end of their businesses. She knew that if her talented, brilliant, totally capable friends struggled with everyday things like organization, data management, and customer service needs, that others most likely were as well!

 

With 15+ years in management, administrative, and operational positions within corporate-sized careers, Brooke has the organizational, tactical, and project management edge that so many businesses struggle to keep up with. From email management, copywriting and systems standardization, to helping you map out your goals long-term and creating customized task lists that have only ever lived in your head, Brooke adds an operations and administrative brain to the Bootstrap collective that we use with our clients regularly. She is also a top-notch hype woman and will always be the first to celebrate any wins with anyone, no matter how big or small!

 

When Brooke isn’t making a hard core color-coded spreadsheet or catching all tasks that her clients throw at her, she can usually be found hanging at her homestead in Central VT with her husband and two dogs, on the field hockey pitch, or knitting up a storm while watching endless documentaries of all kinds.

Kaitlin Chylinski | Paid Social Media Marketing

Kaitlin Chylinski is a seasoned ecommerce and social media marketer at BootstrapVT.  Kaitlin has spent the past 8 years helping clients with paid/organic social media and e-commerce marketing.  Her knowledge of this vertical continues to help her plan and execute a variety of paid social media campaigns on Facebook, Instagram, TikTok, Snapchat, YouTube and Pinterest…to name a few. Kaitlin oversees marketing spends ranging from $5,000-$200,000/month for a range of clients with different goals. She’s had roles as Director of Social Media to Managing Editor. 

 

In her free time, Kaitlin loves to hit the beaches in Orange County, CA with her husband, daughter and a really good book. She is also known to spend her extra time in the kitchen baking her “famous” chocolate chip cookies.

 
The Bootstrap Collective
Who Is The Collective?

Who Is The Collective?

Collaboration is a core philosophy of BootstrapVT, which is why we have assembled an All-Star team that we have dubbed, The Bootstrap Collective. This flexible and ever-growing collection of on-call professionals allows us to provide a custom suite of solutions to match each individual client’s needs. Partnering with us gives you access to our collective which includes experts in SEO/SEM strategy, Copywriters, Graphic Designers, Web Developers and more.

Why BootstrapVT?

We believe in hard work and self-reliance.

We believe our team is entrepreneurial by nature and has an inexhaustible (and renewable) supply of creativity.

We believe there is innovation all around us, you just have to uncover it.

We believe the on-demand economy will continue to replace traditional full time Marketing Departments.

BootstrapVT provides consulting services for content marketing, search engine marketing, pay per click, seo, digital advertising, social media and traditional marketing operations. We save you time and money, allow you to get back to running your business. Small businesses, agencies, brands, publishers, platforms, B2C, B2B companies are all relevant for BootstrapVT’s services.

Tell us what you need. We’ll listen.